If you look around Twitter you will see that posting a lot of updates doesn’t always mean you will have a lot of followers. Also, the number of “friends” that an account is following doesn’t always equate to a balanced Twitter following either. That’s one of the challenges of Twitter.
So, why should you even care how many followers you have? Because more (quality) followers means more chances for monetizing.
You can follow me at http://twitter.com/5minaday.
Random Following and Constant Posting Does Not Work
You can post constant updates and follow everybody you come in contact with and still have a small follower count. You might even find that the people that follow you disappear as soon as you follow them back. (That’s one of the annoying tactics by people who really don’t get Twitter.) The question is, how do I find accounts that I should follow?
Defining Your Niche Is Necessary
If you haven’t clearly defined who you are, what your message is or what your business is all about then you need to do that first. Clearly define who your target audience is.
Follow the Top 10 Gurus in Your Niche
This is pretty much self explanatory. You probably are already following people like this and that is fantastic. Now pick one guru and take a look at their followers. Chances are most of their followers have similar interests as you.
Analyze Your Guru’s Friends
Recently I wrote a post about analyzing a potential new friend on Twitter. You can read more about it here. (Go to the bottom at the Analyze A Potential Tribe Member section.) This will take a little work but it will be worth it in the end.
Follow Similar People That Are Following The Gurus
Once you have determined that your guru’s follower is worthy then “friend” them. If you followed the simple analysis guidlines there is a very good chance that your new friend will follow you right back. The best part is that they share similar interests as you and can now be a part of your growing tribe.
This technique is not overly complicated and works very well. Remember that Twitter is about building a community. It’s not just about gaining follower numbers. You want engagement and interaction. You want your posts to be heard and not fall on deaf ears.
As a recap in my other post:
1. Give more than you receive (share at least 9 times before you ask for something)
2. Share and don’t shout
3. Never Spam with direct messages
4. Limit your new friends to 100-150 per day. Twitter may let you get away with 300-500 but 100 is a more optimal number of new Twitter friends.
What techniques do you use for attracting quality Twitter followers?